Marketstall invests 1.5m in international products
 
Mon, 13th October 2014
 
 

Marketstall invests £1.5m in international products

By Matthew Ord, Digital Staff Writer

County Antrim-based Marketstall Services and Software Solutions is investing £1.5m in developing software for international markets, creating six jobs.

Invest NI has given £320,000 of support towards the investment, including research and development (R&D) funding.

Marketstall has been supplying electronic point of sale systems, and other retailing technology, including close circuit television and support services, since 1994, and has more than 400 retail sites.

Invest NI’s R&D support is being used by the Marketstall product development team to bring new software to the market which will cater for target export markets including Australia, where the company recently secured contracts to supply the new technology to more than 40 convenience stores in the Melbourne and Queensland areas.

Andrew Logan, Marketstall managing director, said: "We are building business abroad because our strong market position here means there’s insufficient scope in Northern Ireland for the scale of growth we want to achieve.

"We looked at export markets such as Australia and the US with similar convenience retailing systems to Northern Ireland to see how our technology would fit. This market research led to a decision that we should create new software that could be localised to specific markets, the first being Australia.

"Our focus on Australia has also led to a decision to set up an office in Melbourne that’s staffed by local people. We recently secured our first business in the area. This gives us a strong platform for further growth there and encouraged to explore opportunities in other markets such as the US."


Article by
Matthew Ord

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category Ireland  |  source Insider Media